It all began 45 years ago with 100 acres of land and the will to strive, from Mr.Stefanos Spartalis. One of the few people who got a university degree as an agriculturist, at his time. Corn was one of the first products he cultivated with a small team of four and the basic machinery needed to do the job. The first 25 years he managed to make the hundred acres one thousand and to own all the machinery and 2000sqm warehouses, by cultivating different varieties, such as corn, potatoes, durum wheat, sugar bits, industrial tomatoes and cotton. 20 years ago the first attempt was made to cultivate some varieties of popcorn. It took 15 years to determine which varieties where the best for the land and the climate. The last 5 years all this effort was returning success. One of the best varieties of popcorn in the world, with increased expansion, crunchiness and taste was the end result. The fantastic fertility of the soil and the ideal climatic conditions of North Greece made this a success story. In 2009 his sons Emmanouil and Savvas Spartalis took over and invested to a new factory by applying the vertical concept of today’s business. Smartfoods was born. In only 6 months period Smartfoods was the leader in popped popcorn sales in the Greek market. 30.000 small point of sale and collaborations with the most supermarket chains is where today Smartfoods products can be found. The page was turned and a new success story is written.
We visualize an environment of customer direction where the needs and requirements of the final consumer are determined as milestones of our evolution. We work with eco-conscious while protecting the environment and the earth from which we get our raw materials. We simplify our production chain by placing the quality more than any other value.
We Are Strategically Focused in Our Work.
We operate against clearly articulated and aligned objectives and strategies.
We only do work and only ask for work that adds value to the business.
We simplify, standardize and streamline our current work whenever possible.
We Are Externally Focused
We develop superior understanding of consumers and their needs.
We create and deliver products, packaging and concepts that build winning brand equities.
We develop close, mutually productive relationships with our customers and our suppliers.
Our company constitutes a derivative of 40 years activity in the area of the Food Sector and specifically in the production of plant raw materials. With a total privately-owned land of around 2000 acres in North Greece, maize is one of the categories in which experience and quality, contribute in the achievement of high production objectives, within a competitive environment.
The combination of excellent climatic conditions along with ultramodern facilities within one of the few production units in Europe, makes the founders proud and receives credits from old and new collaborators. We are proud to say that we are the only company in Greece which specializes in the production of maize-popcorn but we do not only stop there. The recent investments of the company succeeded with the outcome of a vertical production unit, from the raw material up to the final product.
This has resulted to the increased quality control in every production stage, to the dramatic cost reduction and inductively to the transfer of this reduction to the final point of sale in economic benefit of the consumer.
Organization, precision and quality characterize the fundamental beginnings of our operation, taking into consideration the needs and wants of the final consumer, who guides and inspires us in every step we take.
Benefactor and founder of our raw material production unit, Mr. Stefanos Spartalis, with 50year experience constitutes the heart of the company. As an agriculture graduate of Aristoteleion University, combines knowledge and experience, bringing maximum production and at the same time ensuring excellence in the product quality.
Emmanouil and Savas Spartalis as managing directors of the manufacturing company, transform knowledge into practice, by giving identity and momentum into the final products. With their multiyear experience in the Food Industry, working with companies such as Uniliver,United biscuits, Tate & Lyle, they streamline the company in any functional form, providing an environment that is managed from the final customer back to the company.
Emmanouil Spartalis studied B.Sc in Food Manufacture Management & Marketing at the University of Reading in the UK and M.Sc at Imperial college in London.
Savas Spartalis studied B.Sc in Food Technology in the University of Reading in the UK.
As a production manager Mr. Marios Pournaras, daily ensures the excellence in production flow, along with quality assurance. Along his side production staff who commits with responsibility for the control of the slightest production detail.
Currently C.E.O of Smartfoods. Studied B.Sc Food Manufacture Management & Marketing at Reading University in the UK, and M.Sc Food Industry at Imperial College in the UK.Emmanouil turns knowledge into practice, by giving identity and dynamics to the final products. Multiyear experience in the Food Industry in Europe and Greece is brought to Smartfoods and he streamlines the company in any 21st century functional form, providing an environment which is managed from the final customer back to Smartfoods.
Studied B.Sc Food Technology at Reading University in the UK. Savas brings perfectionism in every aspect of all raw materials used by Smartfoods. Procedures, inspections, Critical Control Points, product release all come together in a modern and efficient formula which gives the opportunity to Smartfoods to be proud about product stability and quality.
Mrs. Antigoni Zikou
Studied M.Sc Economics at Macedonian University of Thessaloniki. Mrs. Zikou is proudly called the “soul” of Smartfoods. Data analysis, logistics, supplies, Crisis Management and human recourses is some of the fields where Mrs. Zikou proudly can transform them from complicated to smoothly run operations in a day to day basis.
Mr. Nikolaos Kastanaras
Currently Commercial Director of Smartfoods. Mr. Kastanaras also called as the “general” of Smartfoods, with 30 years of experience is the voice of Smartfoods. Proud ambassador of the company makes sure all goals are met, all 30.000 points of sale are supplied and all visions are more and more approached.
Mr. Simeon Tasoglou
Currently Sales Director of Smartfoods. Mr. Tasoglou also called as the “wind” of the company, can do the impossible in the sales sector. Team worker and with high personal and professional values applies the spirit of safety to all cooperators. Idea generator always makes sure Smartfoods in one step ahead in all aspects of Marketing.
Currently production manager of Smartfoods. Expertise in electronics and any technical matter, brings excellence in every aspect of production. Head of 30 people team ensures operational functionality is always kept at 100% in a 24 hour basis, 7 days a week.